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The Legal Edge in Branding ®

Never underestimate the importance of global brand management. It is nothing less than protecting your good name.

Intellectual Property Counseling that Makes Business Sense

Evoke Law counsels on using, registering, licensing, enforcing, maintaining and resolving disputes on matters of trademark, copyright, Internet, and social media.

The Legal Edge in Branding®

What is Brand Protection?

It starts with the idea of a product or service. Next comes developing the product’s design, including its features, benefits, pricing, market channels, and packaging. Product design, marketing, and naming together represent your “brand.”

Why Evoke Law?

Whether you are selecting a trademark, seeking guidance on the registrability of the selected trademark, or enforcing your intellectual property rights, Evoke Law brings specialized expertise, experience, and resources to offer intellectual property counseling that makes business sense.

We make registering a trademark affordable and painless.

Evoke Law offers start-ups, established multi-state operators, and new clients appealing flat-fee packages, pledging the highest quality of service, while minimizing unpleasant financial surprises. 

Our International partners

With more than 20 years of experience in the intellectual property field, Evoke Law has a well-established worldwide network of intellectual property counsel, wise in the ways of their countries’ sometimes bewildering procedures.

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Industries Represented by Evoke Law






Commercial Artists


Computer Hardware & Software


Consumer Products








Environmental & Biotechnology


Financial Services


Food Products






Mobile Application/Gaming






Scientific & Laboratory Equipment


Semiconductor IP


Wellness/Medical Technology




A vital link between legal and marketing

Her premium legal services, high availability and her fierce protection of our IP deserve the highest recommendation.

Mary maintains vast institutional knowledge and works in a naturally collaborative, hands-on style. Her professional insight provides creative options and she comes equipped with a wide range of possible solutions.

Victor Castellucci, former Vice President of Intellectual Property MIPS Technologies
Victor Castellucci, former Vice President of Intellectual Property

Mary maintains the ‘long view’ despite the immediate storm

She clearly cares about her clients and our concerns immediately became hers. She has a broad understanding of the nuances of IP law; and she is conscientious, discerning and always presents us with the broadest possible range of solutions to any matter.

Additionally, she’s been proactive in encouraging us to address many IP issues before problems arise. Of the dozens of attorneys I’ve worked with over the years, I’ve had the most productive working relationship with Mary!

Robert Walter, President and Executive Director Joseph Campbell Foundation
Robert Walter, President and Executive Director

Mary is ridiculously efficient and genuinely interested in what we do

She is very unusual for an attorney… As most lawyers tell you why you can’t do what you want (or need) to do.

Mary takes the time to understand an issue and proposes alternative courses of action, each with its own potential risks and rewards. She educates us on the legal ramifications and we decide on our best course of action

Paul Copperman, Founder and CEO Institute of Reading Development
Paul Copperman, Founder and CEO

Mary has extensive large-firm experience. I’ve had the pleasure of working with Mary for many years on my firm’s IP and trademark concerns. Mary is patient when explaining the laws, tenacious at administering client’s rights and strategic in determining the best and most cost-effective approach to a legal issue.

Ron Johnson, CEO Mosaic Event Management
Ron Johnson, CEO

Evoke Law has been at the forefront of cannabis trademarking ever since the beginning. Navigating the intricacies of state and federal cannabis IP protection is not easy and requires a focus that few firms can offer. We choose Mary and her team for the depth of knowledge they bring to the table and for the creative solutions to trademarking they make possible.

Scott Palmer, Principal Kiva Confections
Scott Palmer, Principal